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September 19, 2024 •Avvale
The concept of life cycle assessment (LCA) arises from the need to address environmental issues across all phases of the lifecycle of goods and services. It serves as a crucial tool for companies transitioning towards more eco-sustainable processes and circular business models.
Life Cycle Assessment is an analytical methodology aimed at quantifying the environmental and health impacts of a product’s entire lifecycle. Its holistic approach, which spans from raw material extraction to product disposal (or all phases of service development and delivery), makes LCA a key element in corporate sustainability initiatives.
It enables companies to identify critical areas, set priorities, and seize opportunities for action, ensuring they meet their commitments to stakeholders (particularly investors and consumers) and comply with existing regulations. In this sense, LCA provides critical decision-making support for comprehensive sustainability efforts.
Life Cycle Management is an internationally standardized methodology, especially through the ISO 14040 series, which outlines a 4-phase assessment process:
Implementing an LCA methodology for a company’s products and services entails significant costs, primarily related to data collection and analysis, including impact quantification. However, adopting life cycle assessment benefits companies, both from a high-level organizational perspective and within individual business units.
For top management, for example, LCA is essential for formulating corporate sustainability strategies and demonstrating the company’s commitment to corporate social responsibility. The results of an LCA analysis can be used to communicate with customers and investors about the company's commitment to transparency and sustainable practices, as well as form the basis for obtaining specific environmental certifications.
LCA also plays a central role in ensuring compliance with current regulations and helps companies identify potential risks associated with products or services (Risk Management) in advance, enabling proactive actions to safeguard their reputation.
Moreover, there are potential financial benefits, as LCA allows companies to:
This increases operational efficiency and competitiveness in the marketplace. Not to mention, marketing teams can promote the company’s commitment to sustainability, attracting an increasingly aware and environmentally conscious audience, which in turn can boost revenue. Meanwhile, the product development division (R&D) can receive invaluable insights for creating new eco-sustainable products.
Finally, involving many business divisions strengthens an integrated approach to sustainability and fosters a company culture centered around environmental responsibility. This, in turn, enhances the company’s reputation, helps attract and retain talent, and addresses the growing expectations of consumers and stakeholders.